Stern Show Expansion:
PANAMA
CITY, FLA
Start Date: September 16, 1996
CALL LETTERS: WTBB FM
DIAL POSITION: 97.7 FM
MARKET SIZE: ?
FORMAT(s): Rock
STERN SHOW MARKET: 32
HOWARD STERN IMITATOR(s): ?
POTENTIAL AUDIENCE (12+): ?
WEB SITE URL / E-Mail: ?
OTHER INFO: The station calls itself "The
Pirate Radio Station". Its WTTB, 97.7 FM, and broadcasts from Bonifay,
FL. The bigger cities it reaches include Panama City, FL, Dothan, AL, and
Fort Walton Beach, FL (barely). The station was running promos all weekend
before Howard premeired saying things like "Hurricane Howard is coming"
and "The new Howard 97" . The funny thing about this station is
that it has no DJs. It just plays good tunes (most of the time) and an occasional
commercial thrown in. About a year ago when hurricane Opal came through,
it knocked them off of the air. They were off the air for 7 months! I had
given up on them until I heard them again back in June. I thought they had
closed up shop!
There are two other Panama City stations that
play some sort of Rock music, although I can't pick them up unless I'm down
at the beach. They are Rock 103 and some Rock and Roll Oldies station around
96 on the dial. These two guys named BC & Bubba (the Love Sponge) used
to work for 97.7 when they had DJs but now I think they work for Rock 103
in the morning. They are Howard big imitators.
It will be interesting to see what kind of
reaction Howard gets down there. The part of lower Alabama and the Florida
panhandle where he reaches is VERY religious. Those people give new meaning
to the phrase "Bible Thumping". In the town where we live, almost
everyone goes to church 3 times a week. My wife and I never go to church,
and they think we are atheist! We are the "Yankees" in town.
There is one television station in Dothan,
AL. At 12:00 PM weekdays, they have the Daily Farm Report, where some stupid
southerner (as I like to call them) with a thick accent and overhauls talks
about farming. Talk about entertainment!
Special Thanks To: Bryan Dunn
©1996 The K.O.A.M. Newsletter. All Rights Reserved.